Every unanswered call is a job your competitor just booked.
When a homeowner's AC goes out at 9pm or a pipe bursts on a Sunday, they call the first contractor they find. If you don't answer, they call the next one. They don't leave voicemails. They don't wait. By the time you call back, the job is already gone.
You're on a job site
You can't answer every call when you're elbow-deep in an install. But every unanswered call is a potential $3,000–$12,000 job walking out the door.
Emergencies don't wait
HVAC failures, burst pipes, electrical issues — these customers need help now. The first contractor to respond wins the job almost every time. Speed is everything.
Voicemail doesn't work
Most callers hang up before the beep. Even when they leave a message, by the time you call back they've already hired someone else.
Introducing FirstBack by TownCall
FirstBack is an AI-powered missed call recovery system built specifically for home service contractors. The moment someone calls and you don't answer, FirstBack goes to work.
Instant SMS Response
A personalized text is sent within seconds of the missed call. Professional, on-brand, and immediate.
AI Conversation
Our AI handles the back-and-forth — answering questions, qualifying the lead, and keeping the customer engaged.
Appointment Booking
FirstBack books the appointment directly into your calendar. You get a notification. The customer gets a confirmation.
Always On
Nights, weekends, holidays. FirstBack never sleeps, never misses a call, and never forgets to follow up.
Set up in under an hour.
Recovering jobs the same day.
Connect your business number
We set up call forwarding from your existing business number. No new number to hand out. No changes to how your customers call you.
Missed call triggers FirstBack
The moment a call goes unanswered, FirstBack sends a personalized SMS within seconds on your behalf.
AI handles the conversation
The customer texts back. FirstBack answers questions, collects job details, and moves toward booking — automatically.
You get the booking
An appointment lands in your calendar and you get a notification. You show up. You close the job. You get paid.
Simple, flat pricing.
One booked job covers your entire first month. Or we refund you. No questions.
Ready to stop losing jobs?
Talk to us today. We'll show you exactly how FirstBack works and get you set up within 24 hours.
Get Started TodayOr email us directly: blake@towncall.ai